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Giovanni DiDomenico founded Shop Morris County, First Morris County Guide, at 14 while still an 8th-grade student. A lifelong resident of Parsippany, Giovanni advocates for the local business community and has worked toward spreading the message about the vibrancy of shopping locally.
Giovanni Creating Shop Morris County at Only 14 Years Old
Starting in 8th grade, Giovanni DiDomenico has made tremendous strides with this initiative. The guiding philosophy that enforces his actions best is summed up neatly by his favorite quote: “Work so hard that your success becomes prominent.” This dedication has grown Shop Morris County from a budding idea into a thriving movement.
With the core mission of promoting local businesses and fostering a sense of community, Giovanni has made many strides. Since starting Shop Morris County, he has connected with hundreds of local businesses and was a silver sponsor at the Tri-County Fair. The movement is not only about shopping locally; it’s about recognizing that everyone in Morris County is a part of one big community!

Promoting Local businesses in Morris County, NJ
Giovanni is strongly interested in business development, promotions, and social media. Helping local businesses is a way for him to channel all his interests! His passion for business and community has been the driving force behind Shop Morris County’s success.
Shop Morris County: A Shop Local Morris County Movement
The growth and success of Shop Morris County are a source of immense pride, and Giovanni is thrilled to have more people join this movement. Shop Morris County’s social media provides an avenue to promote businesses and showcase the great things in the County. Additionally, the Shop Morris County website further enhances engagement within Morris County. Join the Shop Morris County movement to support local Morris County businesses.
