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Shop Morris County reader discount: use promo code SHOPMORRIS10 for 10% off Dream Asia Festival tickets. Get tickets here and enter the code at checkout.
Labor Day weekend usually ends the same way it always does, with a grill, a cooler and the same folding chairs. There is a bigger option this year about 45 minutes north of Morris County, and it runs for three full days. Dream Asia Festival brings its Rico Rico Fiesta edition to the Sussex County Fairgrounds in Augusta from Saturday, September 5 through Monday, September 7, 2026, with general admission tickets starting at $12, and Shop Morris County readers get 10% off with promo code SHOPMORRIS10.
Expect more than 80 Asian and Latin food vendors, Lucha Libre matches daily, K-pop and anime performances, a JDM car show, a Samba parade and a petting zoo with real llamas, all on one set of grounds.
Dream Asia Festival NJ 2026 at a glance
- Dates: Saturday, September 5 through Monday, September 7, 2026, Labor Day weekend
- Hours: 10 a.m. to 10 p.m. daily, with the first hour reserved for VIP ticket holders
- Where: Sussex County Fairgrounds, 37 Plains Road, Augusta, NJ 07822
- Tickets: General admission from $12, VIP $45, kids 10 and under free
- Promo code: SHOPMORRIS10 for 10% off tickets
- Drive from Morris County: roughly 45 minutes
Half Asia, half Latin America, one gate
Dream Asia Festival is one of the largest touring Asian food and culture festivals in the country, now eight cities deep with 2026 stops that include Las Vegas, Oaks in Pennsylvania, Baltimore and Massachusetts. The New Jersey stop is the one that got the twist. Organizers folded in Rico Rico Fiesta, their Latin food festival, so both events happen inside the same gates all weekend.
That means the food runs from soup dumplings, ramen, takoyaki and tanghulu to al pastor tacos, Cubano sandwiches, lechon and Ecuadorian chicharron. The stage schedule swings just as wide, from Taiko drums, Tinikling and a Lion Dance parade to a Samba parade, Mariachi and salsa. If you missed Dream Asia when it came through New Jersey earlier this year, this is the second shot, and it is a bigger version.
80+ food vendors, plus 30+ makers and artists
Food is the main event. More than 80 vendors are booked across the fairgrounds, spanning East Asia, Southeast Asia, South Asia, Central Asia and Latin America. Names already on the board include Beard Papa’s Japanese Cream Puff, Oishii Ramen and Tea Bar, One Meter Yakitori, Lechon Bae, Nattie’s Thai Kitchen, Birrieria Michi, Twisted Potato, Mao’s Bao, Jojo Takoyaki, Taste of Manila, Dumpling House, Tang Hu Lulu, Matcha n’ More, Anda Boba Tea, Hawaiian Honey Cones and Mildred’s Rainbow Ice.
Alongside the food sit more than 30 merch and artist vendors in the Silk Road Marketplace and Artist Alley, selling anime merchandise, collectibles, apparel, handmade goods and cultural souvenirs. If food festivals are your thing, there is plenty more on the calendar over on our Eat & Drink section.
Lucha Libre, sumo and a main stage that never really stops
Live Lucha Libre matches run multiple times every day, masks and all. Japanese sumo wrestling shares the bill, including a crossover performance between the two and a wrestler eating competition that is exactly as good as it sounds.
Headliners rotate by day. Le Twins take Saturday, Henao takes Sunday and Lower East Salsa closes out Monday on Labor Day itself. Around them the schedule fills in with anime cover band Eternal Hoshi, DJ Krisbebe, a K-pop random dance party, Chinese traditional dance by Xinyi Dance Studio, Thai music and dance by Sararum, Tinikling, a Lion Dance parade by Wushu Kung Fu Fitness Center, Mariachi Loco NY and a Samba parade led by the Afro Brazilian Cultural Center of New Jersey.
What kids get at Dream Asia Festival
Kids 10 and under are free, which is the line that makes this an easy family call. The Kids Activity Zone has a bounce house, a petting zoo and free workshops through the weekend, including lantern making and fan painting. There are real llamas on site, and VIP guests get a free photo with them during early access.
Cars, cosplay and contests
The JDM Car Expo brings out the import build crowd, and a drifting cart experience runs alongside it. On the competition side there is a Cosplay Contest, an all-day Karaoke Contest, a Squid Game Challenge and Samba workshops for anyone who wants to actually learn the steps instead of watching from the fence.
Dream Asia Festival tickets, prices and the SHOPMORRIS10 promo code
General admission starts at $12 and covers single entry on the day you choose, with no time limit once you are in. That gets you every food and merch vendor plus every performance and workshop.
VIP runs $45 and adds unlimited re-entry on your selected day, entry during the first hour before general admission, the llama photo, a VIP stage viewing area, express entry, premium restrooms and your choice of two merch items from a list that includes a rodeo hat, a ninja warrior hat, an Asian hand fan and a Rico Rico soccer ball.
Both go on sale through the official Tixr ticket page. Kids 10 and under do not need a ticket at all.
Shop Morris County readers have a promo code for this one. Enter SHOPMORRIS10 at checkout on Tixr for 10% off your Dream Asia Festival tickets. Add your tickets first, then drop the code in before you pay.
Getting to Sussex County Fairgrounds from Morris County
The Sussex County Fairgrounds sit at 37 Plains Road in Augusta, roughly 45 minutes from central Morris County. From I-80, take Exit 34B to Route 15 north, continue onto Route 206 north, then follow the signs for Route 94 north into Augusta. Parking is on site.
If you want to stretch it into a full weekend, you are already in the middle of Sussex County’s best stuff. Mountain Creek Waterpark and Bike Park, Crystal Springs Resort, Skydive Sussex, TreEscape, High Point State Park and the Appalachian Trail are all within a short drive of the fairgrounds. For more weekend ideas closer to home, browse our Things To Do section.
Dream Asia Festival NJ FAQ
When is Dream Asia Festival in New Jersey?
Saturday, September 5 through Monday, September 7, 2026, which is Labor Day weekend. Gates run 10 a.m. to 10 p.m. each day, with the first hour reserved for VIP ticket holders.
How much are Dream Asia Festival tickets?
General admission starts at $12 for a single day and VIP is $45. Kids 10 and under get in free.
Is there a Dream Asia Festival promo code?
Yes. Shop Morris County readers can use promo code SHOPMORRIS10 for 10% off Dream Asia Festival tickets. Enter it at checkout on the official Tixr ticket page.
Where is Dream Asia Festival NJ held?
The Sussex County Fairgrounds, 37 Plains Road, Augusta, NJ 07822, about 45 minutes north of Morris County. Parking is on site.
Is Dream Asia Festival family friendly?
Yes. It is an all-ages event with a Kids Activity Zone, a bounce house, a petting zoo, free lantern making and fan painting workshops, and free entry for kids 10 and under.
If you go
- Event: Dream Asia Festival New Jersey, a Rico Rico Fiesta Edition
- Dates: Saturday, September 5 through Monday, September 7, 2026, Labor Day weekend
- Hours: 10 a.m. to 10 p.m. daily, first hour VIP only
- Where: Sussex County Fairgrounds, 37 Plains Road, Augusta, NJ 07822
- Tickets: General admission from $12, VIP $45, kids 10 and under free
- Promo code: SHOPMORRIS10 for 10% off
- Buy tickets: Dream Asia Festival on Tixr
- Event details: dreamasiafest.com/augusta
Looking for more to do around Morris County this season? Check our Events section for what is coming up next.
Planning your weekend? See our list of things to do in Morris County this weekend, updated every week, and our Morris County Halloween guide with trunk or treats, haunted trails and trick-or-treat times town by town.
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